Coogi vs. Carlo Colucci: Iconic Knitwear Brands and Their Distinct Styles

In the world of vibrant, eye-catching knitwear, two names stand out: Coogi and Carlo Colucci. Both brands rose to prominence in different eras but shared a love for bold colors, intricate patterns, and luxurious textures. While often lumped together, Coogi and Carlo Colucci each have unique histories and signature elements that set them apart.

Coogi: The Australian Original

Coogi’s roots lie in Australia, established in 1969. The brand gained widespread recognition in the 1980s and 90s, particularly within hip-hop circles where its oversized, textured sweaters became status symbols. Notorious B.I.G. was a notable fan, further cementing Coogi’s iconic status.

• Coogi Style: Coogi sweaters are characterized by their distinctive use of texture. They often feature complex knitting patterns, cables, and a mix of yarns creating a chunky, tactile feel. Colors are typically bright and often used in striking combinations.

Carlo Colucci: European Flair

Carlo Colucci emerged in the 1970s amidst a trend for bold, eye-catching fashion. Based in Germany, the brand drew inspiration from Greek mythology, incorporating the image of Icarus in their logo. Carlo Colucci also found favor in the hip-hop scene, but its designs often leaned towards a more refined, European aesthetic.

• Carlo Colucci Style: Compared to Coogi, Carlo Colucci sweaters often have a smoother, more refined knit. While still colorful, the patterns tend to be less textured and can incorporate geometric designs.

Legacy and Collectability

Both Coogi and Carlo Colucci experienced a resurgence in recent years, driven by nostalgia and a renewed interest in vintage streetwear. Original pieces from the 80s and 90s, particularly Coogi sweaters, have become highly sought-after collectors’ items. Both brands continue to produce new garments, though their contemporary designs often differ from their iconic heritage pieces.

Choosing Between Coogi and Carlo Colucci

So, which brand is right for you? Here’s a quick breakdown:

• Coogi: If you crave bold textures, oversized fits, and a true piece of hip-hop history, Coogi is the way to go.
• Carlo Colucci: If you prefer a slightly more polished knitwear look with vibrant colors and subtle patterns, Carlo Colucci could be your perfect choice.

Be sure to check out our limited collection of Coogi & Carlo Colucci rare pieces in-store!